Stay at home mom life… the best, right? Sorta. Sometimes. Except when you’re struggling with finances or with negative feelings toward not working or with contributing to the family income.
Don’t get me wrong. There’s absolutely nothing wrong with being a stay at home mom. You know this. I know this. We all know this. Taking care of your kids and your family IS an immensely valuable contribution to your family. But sometimes, especially for women who are used to working regularly, not earning money can be uncomfortable.
I love being a mom. But I love a lot of other things. Namely, web design, blogging, and helping other women move the needle in their online businesses.
I feel satisfied each time I cross something off a to-do list (For myself or for a client’s business). I feel happy when I cover the grocery bill or when I’m able to add a chunk of money to our savings account.
You’re probably here because you have a need or desire to improve your family’s financial situation. And that’s amazing. It will be hard work, but there’s a lot you can do to start making money from home as a stay at home mom.
In this list, I’m only going to mention jobs that don’t require travel outside the home and can be done fully remotely.
The three main categories of work from home jobs for moms
There are three major types of work from home jobs that don’t necessarily involve leaving your home to get work done
- Working for a business or brand as a remote employee (Full-time or part-time for an hourly rate or salary)
- Working for a business or brand as a remote, independent contractor (Full-time or part-time, usually for an hourly rate or monthly retainer. You’re a contractor and responsible for your own taxes.)
- Starting a business as a freelancer or entrepreneur
I recommend starting a business rather than looking for a remote job right away. There are so many reasons why, but one of the main reasons is that landing a decent remote job is extremely difficult due to how competitive the remote job market is. It can be done, but expect it to take a ton of time and effort.
Starting a business now can help get some money rolling in and build your skillset should you decide to search for a remote job in the future. Also, you’ll be building something that is entirely your own. There is so much value in that. Lots of moms start freelancing as a side job and eventually, their little freelance business becomes the main source of income for their family.
So, so cool. Here’s a list of 16 different business ideas/freelance jobs that you can start doing relatively quickly – they don’t take years of training or a degree to start.
1.) Social media manager
Businesses, brands, and influencers need help with their social media. Not all of them realize it, but a lot of them are looking (or will be looking) to hire it out to an expert. As a social media manager, you can help your clients gain more customers, followers, and authority by creating a strategy for their social media and managing their account to follow that strategy.
What do you do as a social media manager?
- Develop a custom social media strategy
- Create a social media content calendar
- Do in-depth hashtag research to identify hashtags that will boost your client’s visibility and get in front of their target audience
- Create graphics for social posts
- Write captions for each post
- Schedule posts to be posted automatically or post them yourself
- Create and send end of the week/month social media reports
How much do you charge as a social media manager?
Varies greatly depending on your experience, the platforms you’re using, and how much content you’re creating for your clients each month. Full-service management for one social platform (ex: Facebook management) might be between $100-$1000 per month.
Does the client need multiple posts created and posted every day or does she need four per month? Is he on one social platform or four? Scope of work varies so much for SMM, so it’s hard to list an average price for these kinds of services.
2.) Pinterest manager
Pinterest is a massive source of traffic for tons of websites, blogs, and brands. That’s why a lot of them are willing to hire a Pinterest expert to grow their Pinterest account and help funnel more traffic from the platform. Pinterest managers can create massive growth for some businesses, so if you know what you’re doing, you can charge a pretty high rate and your customers will be happy to pay for it, because you’re bringing them new business with your services.
What do you do as a Pinterest manager?
Pinterest management looks a little bit different than social media management and requires a different skillset. Here are some common tasks for a Pinterest manager:
- Audit a client’s Pinterest account + provide suggestions for improvement
- Create new Pinterest boards relevant to the client’s target audience
- Do keyword research and add relevant keywords to the client’s board descriptions and profile
- Pin relevant pins on a daily basis. Or, schedule them to be pinned with Tailwind.
- Track the ROI of the client’s Pinterest account by monitoring the traffic and sales that come in from Pinterest
- Stay up to date with Pinterest, take training courses, pay attention to announcements from Pinterest
- Create pins for client blog posts and products
- Write keyword-rich pin descriptions for each pin
- Create and send end of the week/month reports
How much do you charge as a Pinterest manager?
I see Pinterest managers charging anywhere between $200-$800 per month for their services, on average. Some Pinterest managers simply schedule pins strategically and create monthly reports, while others design multiple pins for each of their client’s blog posts and are a lot more involved with their client’s businesses.
It’s up to you how in-depth you structure your Pinterest management services to be. Many Pinterest managers choose to offer a few different packages in order to work with different budgets.
3.) Web designer
You probably have a good idea of what a web designer does. If you’re any bit of technical at all, you probably have the ability to become a web designer if you’re interested. You don’t have to be a developer to be a web designer. you’ll need some technical skills, for sure, but you won’t need to deal with a lot of heavy, back-end code. Web designers usually have a much lighter technical skillset than web developers do.
As a web designer, you probably won’t take on many custom website builds. You’ll likely work with a web platform, like WordPress or Squarespace. Nothing wrong with that at all! Web designers provide a highly valuable service to businesses who don’t necessarily need a fancy, custom-built site.
What do you do as a web designer?
- Speak with the client to determine their website needs
- What are the most important actions for users to take on the site?
- What products or services will be featured on the site?
- What pages need to be built?
- Will you be working in tandem with a brand designer or copywriter? Does the client need a referral for these things?
- Create a list of items you’ll need from the client before the site can be finished (Images, site copy/text, etc.)
- Develop a project timeline and keep the client in the know as the website project moves forward
- Present an initial design idea to the client for review
- Design the site and take care of any custom coding needed
- Add the client’s images and text to the website
- Have the client review the site before it launches
- Take care of any revisions requested
- Launch the site
- Offboard the client – answer any technical questions they have, provide an opportunity for them to purchase a monthly maintenance package from you, and hand the website over to them
How much do you charge as a web designer?
For a 5-10 page website (Probably most websites I create) an average price for a web designer to charge will be anywhere between $750-$8000. That’s obviously a huge range and a lot of that depends on what’s included with the website. Some web designers provide a done-for-you package that includes branding, copy, images, video tutorials for how to upkeep the site, and more. As a new web designer, you might do a few websites for a few hundred dollars each to gain experience.
It’s important to remember that websites tend to be large, multi-week processes. Even if you’re a quick worker and can produce a beautiful website in no time, things take longer when you’re going back and forth with a client and dealing with questions and revisions. Because of the level of detail that goes into them, most web designers only take on a couple of websites each month (if not only one), so consider that when thinking about how to price your services.
4.) Virtual assistant
I think a virtual assistant business is pretty much the queen of all businesses to start as a stay at home mom. You can try out whatever new skills you’re interested in under one business umbrella. And like all of the other business ideas here, you create your own schedule and work on your own terms.
As a virtual assistant, you’ll develop a list of services that you offer your clients. You’ll find clients through networking, your website, and social media. Then, you essentially work as a “team member” for your clients, completing tasks for them that align with the services you provide.
What do you do as a virtual assistant?
It’s completely up to you to decide what you’ll offer as a virtual assistant. Most VAs choose to stick to one area – admin help, for example. Some VAs deal only with technical tasks. Some will carve out a specific niche for themselves and become a blo
How much do you charge as a virtual assistant?
VAs usually work using an hourly rate or a flat fee in the form of a monthly retainer. Some VAs use project-based pricing. An average hourly rate as a virtual assistant in the U.S. is around $20-$40 per hour. Depending on your skillset, it might be more or less than this range. The more technical your skillset is, the more you can charge for your services. A virtual assistant who only does email inbox and calendar management for clients will probably charge less than a VA who can help their clients with automation, coding, and SEO.
If you choose to use a monthly retainer model, your client will book you for a certain number of hours per month and pay for those hours, usually up-front. This pricing model can seriously help stabilize your income and works well because both you and your client can budget more effectively.
Copywriters deal with writing words that sell products and services. If you’re good with words and sales, this might be the business to start. Crafting a clear brand voice is super tricky. Businesses need skilled copywriters to sell anything. Copywriters are hugely in-demand.
If you’re interested in learning more about copywriting, check out Ashlyn Writes. She’s a mom, a copywriter, and absolutely an expert in her craft. She shares free copywriting resources that are nothing short of amazing. She’s also got a blog, so check that out while you’re there.
What do you do as a copywriter?
- Speak with the client and ask questions that help pinpoint their brand voice
- Write or rewrite core brand messaging (“About” pages, mission statements, etc.)
- Craft compelling calls to action, sales pages, FAQs, and more for your client’s websites
- Write blog posts, product descriptions, email sequences, or social media captions for clients
- Edit and proofread client copy
How much do you charge as a copywriter?
Copywriters charge per word, per (website) page, or they use a flat, project-based rate. For example, they might charge a certain amount of money for 30 social media captions per month. I see the average copywriter charging between $50-$300 per website page if the client is a small business, blogger, or smaller brand.
Larger brands and corporations pay thousands of dollars for outstanding copy – copy is a big part of what sells products and services, so it can come with a hefty price tag.
As far as a per word rate goes, new copywriters generally charge around $.05/word while intermediate and advanced copywriters will charge anywhere between $0.10/word and $1/word.
6.) SEO specialist
SEO stands for search engine optimization and it’s a set of tasks that help Google understand what your website is about and who it’s relevant to. Google wants to show helpful search results to its users, so it’s obsessed with understanding every website on the internet to a T.
As an SEO specialist, you’ll help website owners and businesses optimize their sites to show up in search for their target keywords. This is absolutely crucial for brands who need to get in front of a specific audience (And that’s… pretty much every brand, ever.)
What do you do as an SEO specialist/strategist?
- Perform SEO audits on websites and provide suggestions for improvement
- Technically optimize websites
- Improve website load speeds
- Perform keyword research
- Stay up to date with SEO (Google changes their algorithms regularly, so there will be a lot of knowledge upkeep in this position.)
- Perform on-page optimization for client web pages, posts, and products
- Identify opportunities to win backlinks from other websites and perform outreach based on those opportunities
- Identify opportunities to improve client blog posts and other content in order to get more backlinks
How much do you charge as an SEO strategist?
Some SEO specialists charge at an hourly rate, and for hourly SEO work I wouldn’t suggest charging less than $40/hour. It’s pretty technical work and it’s heavily detail-oriented. It’s also difficult to stay on top of industry best practices because they shift so often.
Most SEO specialists charge a monthly retainer for their services because SEO isn’t a one-and-done operation, it needs regular maintenance to be effective.
7.) Graphic designer or branding expert
Most businesses seek out the help of a graphic designer at some point. Unless they have someone in-house creating their graphics, they eventually outsource design because design is pretty much always a million and a half times more effective when it’s left to a professional. As a designer, there are nearly an endless number of opportunities for work. Good graphic design portfolios speak for themselves and easily win work.
Branding experts are a specific type of designer. They work closely with business owners to develop a one-of-a-kind brand that fits the business owner’s goals for their brand and that visually communicates the brand voice and values. Branding experts don’t just develop a logo for their clients, they create an entire branding suite to maximize the visual effect of the brand.
What do you do as a graphic designer or branding expert?
- Speak or meet with the client to identify core brand values
- Create moodboards and mockups
- Design logos, buttons, banners, social media headers, and other website and brand elements
- Design print materials for businesses: Business cards, flyers, invoices, etc.
- Select/suggest fonts and color palette for each brand
- Select/suggest stock imagery for each brand
- Take care of revisions requested by the client
- Prepare and export all final files and deliver to the client
How much do you charge as a graphic designer or as a branding expert?
Graphics designers work using an hourly rate, a project-based rate, or a monthly retainer. Graphic design rates are all over the place. Hourly, I’d say the average is anywhere between $25/hour and $75/hour.
Branding experts usually have project-based pricing, because they develop brands for clients and that is usually a set list of deliverables. For a done-for-you brand, I see designers charging anywhere between $1000 and $9000.
8.) Editor or proofreader
You know how earlier we were talking about how pretty much every business needs a copywriter when they need to sell something? Well, all of that copy needs to be proofread or edited.
Self-published authors and publishing houses hire proofreaders and editors, as well. Businesses with content marketing at the heart of their inbound strategy need their blog posts edited before they’re published. You’ll find no shortage of work as an editor or a proofreader.
What do you do as an editor or a proofreader?
I’m sure you have a general idea of what editors and proofreaders do. That being said, it’s important to note that these roles are different. Proofreaders are checking for grammatical and surface-level errors. Editors improve style, formatting, and may rearrange words or sections of text for the purpose of clarity.
How much should I charge as an editor or a proofreader?
Beginner proofreaders and editors sometimes start around $20 per hour. Experienced editors can charge $50 per hour. Many editors and proofreaders charge per page. $3-$5 per page is a common rate to charge as an editor or a proofreader.
Transcribing audio into text is actually a super in-demand skill. If you don’t have previous experience, you can start on a website like Rev. Be warned though, they don’t pay a lot and they are very selective about who they hire. There are other transcription companies out there who hire newbies – do a quick Google search and you’ll find several.
You can freelance as a transcriptionist if you want to. If you’re interested in transcribing audio regularly, I’d honestly recommend becoming a virtual assistant and marketing yourself as a content repurposer for content creators (bloggers, podcasters, YouTubers, etc.). You’ll be able to charge more hourly than you’d receive from a transcription site like Rev and you’ll be able to utilize your transcription skills regularly without tieing yourself down to transcription work.
How much should I charge as a transcriptionist?
If you’re going to be a virtual assistant and do transcription, I’d charge your normal hourly rate. If not, most transcriptionists charge per audio minute that they transcribe. $0.75-$1.50 per audio minute is common.
10.) Content writer
Most online businesses have blogs because they understand how important it is for SEO. All of these businesses need to publish consistent, high-quality content in order to rank in search and provide value to their users and customers. You can take a lot off of a business owner’s plate by writing posts and other content for them so they don’t have to.
What do you do as a content writer?
- Content writers write whatever they are assigned by their clients – usually blog posts and sometimes email newsletters, misc. website pages, and social media posts
- To win extra work outside of direct client work, some content writers regularly pitch publications (both online and print publications) with story or article ideas
- Some content writers may offer content strategy as part of their services
- Some might source images and perform research for the posts they write
How much do you charge as a content writer?
Beginner content writers might charge $0.05 per word or so. More experienced content writers can charge up to $1 per word, but an average is probably around $0.10-$0.25/word. Again, lots of variance here based on the writer’s niche and experience.
11.) Bath + body product seller
I’m obsessed with the idea of making soap and other bath products and selling them. It just seems like it would smell really good. I want my house to smell like homemade soap all of the time. Candles too, maybe.
Anyway, do a search on Etsy for handmade soap. You’ll find so many small businesses selling amazing, beautiful soaps and bath products (like sugar scrubs, bubble bars, bath bombs, and lotions). You can totally do this, too! Everyone will tell you that the market is oversaturated, but pretty much every market is oversaturated. Put your own spin on things and do a lot of marketing (or hire someone to do marketing for you). You’ll do fine!
What do you do as a bath and body product seller?
A lot of this might go without saying. You’re making soap and stuff, duh. But there’s a lot more that goes into running an online store than just making the products.
- Buying supplies and ingredients
- Designing and developing new products
- Customer service on Etsy, on your own website, or via email/phone
- Fulfilling orders (Printing shipping labels, packaging products, packing orders, and shipping orders)
- Issuing refunds and replacing lost orders
- Social media and other online marketing – possibly even blogging
- Learning from other bath + body product makers on YouTube or by following courses
How much do you charge as a bath and body product seller?
Whatever you want, pretty much, You’ll need to calculate the cost of each of your products and price them so that you’re making a reasonable profit. Don’t forget to factor in shipping costs! The worst thing ever would be putting a ton of time and effort into starting your own handmade product business and then realize you’re not making any money with it.
Here’s a great post about how to calculate the cost of your soaps! I see single soap bars selling for anywhere between $2 and $18.
12.) Vinyl craft seller
If you’re a crafty mom, you probably know what a Cricut machine and an SVG file are. You’ve seen moms selling custom T-shirts and tumblers online. You might have even ordered a couple of these. Well, you can totally make them! Here’s a list of 15 beginner vinyl craft ideas to get started.
Handmade businesses typically have more startup costs than service-based businesses because you’ll need supplies to get started. To differentiate yourself, you’ll definitely want to create some sort of branding
What do I do as a vinyl craft seller?
You’ll do a lot of the same type of things as any other online shop owner, but here is a little list.
- Create new designs for your products in Illustrator, Affinity, or Inkscape (Or maybe you outsource this part or buy premade SVG files with a commercial license)
- Create mockups of products or photograph designs you’ve already printed
- Source and purchase equipment and supplies for your crafts
- Watch tutorials on how to create new products, stay up to date with current trends, and experiment with different techniques
- Social media and email marketing
- Customer service on Etsy or on your own website. Email/phone customer support.
- Pack and ship orders
- Issue refunds and replace lost packages
How much do you charge as a vinyl craft seller?
You’ll be dealing with pricing each of your products based on the cost of your supplies and labor. Take a look at what other crafters are pricing their items at. Here’s a good guide to how to price handmade items.
Blogging is a different type of job than the others listed here, but you can use it as a platform to promote and sell your freelance services if you choose to. You can also make money blogging without freelancing through ads, affiliate marketing, sponsored posts, and digital product sales.
The thing about blogging as a job is that it usually takes a new blogger a couple of years to get to the point where she is making money. Most people will quit before that point because it’s disheartening to pour so much time and energy into a blog and see little to no return for months or years. And that’s understandable – but at the same time, there are tons of moms who make full-time incomes from their blogs and you can do it too.
I’d recommend starting a blog as a side-gig sort of thing, especially if you need a certain amount of income each month (like me!) If you don’t need to contribute to your family’s finances right now, you can totally start blogging full-time from the beginning.
I mainly do web design and virtual assistant work, but I blog when I have the time to. Blogging money starts off slow, but once you start making it, it can have a snowball effect. Just make sure you’ve picked a niche that makes sense, you’re doing keyword research, you’re writing helpful content, and you’re promoting your blog as effectively as you can.
What do I do as a blogger?
Pretty much everything. Here are some skills that most successful bloggers have (unless they outsource work)
- Writing and editing
- Basic SEO (search engine optimization) skills
- Basic understanding of Pinterest marketing + Tailwind
- Graphic design skills for creating pins and blog graphics
- Some amount of skill with their blogging platform of choice (WordPress, Squarespace, etc.)
- Outreach + networking skills
- (Sometimes) photography + photo editing skills
How much do I charge as a blogger?
There are several different ways to monetize a blog, so it’s difficult to answer this question. Also, the amount of money your blog brings in heavily depends on how much traffic you get, what kind of products you sell (if any), the conversion rate of those products, and whether or not you utilize affiliate marketing in an effective way or not.
Bloggers make $0-$100k+ per month. Seriously. Sky’s the limit here. But it’s also easy to make no money at all if you don’t have a strategy in place.
14.) Video editor
There is no shortage of freelance video editing jobs on the internet, that’s for sure. With video becoming more and more important for marketing purposes, there’s a lot of work to be done in this freelance niche. Videos often get more views and engagement than other types of social content and ads.
On top of that, YouTube is growing every day and YouTubers typically start to outsource their video editing once they begin achieving a certain level of success.
What do I do as a video editor?
Edit videos, of course! You’ll probably trim them, add effects, cut out awkward moments, and create intros, outros, and overlays. Probably a lot more, too! Each client you have will probably have a specific preferred editing style, so you’ll likely spend the first month with each client getting to know their preferences.
What should I charge as a video editor?
New video editors charge around $15/hr. Professional video editors can command a rate of $75-$150 per hour. You read that right! You probably won’t get that rate working with YouTubers, but commercial video editing can be lucrative (if you’re an amazing editor!) so if you’re interested in editing at all, start watching tutorials and taking action right now!
15.) Podcast manager
Podcast management is a set of services that you can string together to successfully support other business owners who have a podcast they need to promote and book guests on. You’ll likely want to possess some PR skills, some project management experience, and probably some creative skills as well. Some virtual assistants niche down to podcast management and book a full roster of clients doing only this!
There are so many amazing podcasts out there right now, so it’s no surprise that podcast management is a popular freelance job choice for work from home moms. Podcasts are a lot of work and most business owners who have a podcast simply don’t have the time to do things like edit their podcast and respond to every email personally.
What do I do as a podcast manager?
As a freelance podcast manager, you’ll decide what your packages look like, but here’s an idea of some of the services you could offer.
- Podcast editing
- Graphic design for podcast episode images + any promotional imagery
- Management of the podcast owner’s email newsletter
- Social media management
- Responding to listener reviews
- Reaching out to potential guests and sponsors for the podcast
- Responding to emails from listeners
- Responding to inquiries about becoming a guest on the podcast
How much do you charge as a podcast manager?
It’s hard to put a solid number on this, because of the list above. Some podcast manager might not include things like graphic design, and that’s normal – but some do. You could charge clients an hourly rate for podcast management services or you could charge a project-based retainer rate based on what’s included in your packages.
16.) OBM (Online Business Manager)
What the heck is an online business manager?
Essentially, online business managers take over the daily operations of an online business owner in order to free up their time. They pretty much run other people’s businesses for them! Most OBMs are previous virtual assistants or corporate project managers. But some women become an OBM right from the get-go.
What do I do as an OBM?
So, so much. Here are a few things you might do:
- Project management: managing teams and launches
- Setting up systems and workflows for the business
- Hiring teams
- Create standard operating procedures
- Tracking business stats and recommending next steps for the business
What should I charge as an OBM?
Most OBMs create a retainer package and charge their clients that way. Some OBMs do a retainer + incentive package so that they get paid more as the business scales and becomes more successful.
If you’re interested in learning more about becoming an OBM, definitely go check out Sarah Noked’s blog!
Ooookay, that was a lot! What business are you thinking of starting? I’d love to hear your thoughts. I’m a tech VA and a web designer amd it works out so well for my family and I. Let me know if you have any questions for me in the comments below – I’m happy to answer/help if I can! 🙂
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